To reignite excitement around Terranea resort's summer activations, we delivered a dynamic photoshoot capturing the vibrant energy of its signature F&B experiences. Our work provided the resort with fresh, high-quality imagery and content to elevate seasonal marketing amid rising competition and evolving guest expectations.
ABOUT THE SHOOT
Summer competition was heating up and travel demand was leveling off—Terranea needed a new visual edge. We zeroed in on Crabby Sundays, Taqueria Terranea, and the Cielo Point Mezze Bar, shooting bold, authentic moments that highlight the food, fun, and oceanfront vibe.
The resulting photo and content library was designed for maximum versatility across social media, digital campaigns, and onsite promotions. This revitalized approach helped position Terranea’s summer offerings as unforgettable coastal experiences, inspiring guests to return and savor every sunlit moment.
big vibe shift
Coastal flavors, curated experiences, and a setting that’s impossible to resist.
BIG flavor surge
social showin' off
The social energy of dining, the soul of the coast.
The new
summer standard
Photography in partnership with Tom McGovern Photography